Am I in SVP jail?

Based on the long-tail performance of Dad Ruins Ground News, and the poor performance of Instacart, ATS, and Life360, I’m thinking that Ground News may be in SVP.

It’s weird, for sure, considering that Ground News basically blew up in the first 26 hours, and quickly fizzled. Then again, it’s had 30 watch hours in the 3 weeks since. CTR has been strong for two weeks, but it’s not really budging the average number, since it’s a much smaller number of viewers in that time.

The alternative is that Instacart, ATS, and Life360 were just not great videos, upon audience test.

While I think people are predisposed to deweighting that possiblity, I do think that ATS and Life360 would do well if placed in front of an interested audience. What I don’t know, is if they were placed in front of any audience at all (aside from subscribers, of course).

That leads me to Dad Ruins Duolingo. It’s done. I even have my thumbnail (which I hate generating). I just have no idea of when to post it. Maybe a re-post of red light, Ozempic, or essential oils, first?